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Wisconsin Free Library Commission
Traveling Library Department
State Capitol Annex
Madison, Wisconsin
1929
BOOKS FOR YOUR BUSINESS
A Selected List
Compiled by Anna R. Moore
Wisconsin Free Library Commission
Traveling Library Department
The compiler wishes to acknowledge with
thanks the valuable assistance in the prep-
aration of this list received from the Staff
of the Bureau of Business Information of
University Extension Division of the Univer-
sity of Wisconsin.
This list includes only books on Business
which are available for loan from this De-
partment. The best new books on Business,
as on all other subjects, are added each
month. The Department now owns more
than one hundred and ten thousand volumes,
covering all fields.
Books are loaned to residents of Wisconsin
for three weeks. The date the book is due
back in Madison is stamped on a slip in the
back of each book. Borrowers are urged to
return the books promptly, on or before the
stamped date.
Extension of time, if requested several
days before the date due will be granted
whenever possible. Always give author,
title and date stamped in back of book when
asking for extension.
We pay outgoing postage. The borrower
pays the return postage.
If you live in a city maintaining a public
library, make your request through the local
library. If you live where there is no public
library nor a county library, write your
wants direct to
WISCONSIN FREE LIBRARY COMMISSION
Traveling Library Department
State Capitol Annex
Madison, Wisconsin
[2]
Wis. Free libr. commission
€11/10/30
**
I the on
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ACCOUNTING
General Books
Atkins, P. M. Industrial cost accounting. 1924.
Bassett, W. R. & Heywood, Johnson.
Production
engineering and cost keeping for machine shops.
1922.
Bennett, G. E. Accounting systems. 1926.
Bennett, G. E. Advanced accounting. 1922.
Bureau of municipal research, New York. Hand-
book of municipal accounting. 1913.
Belt, R. E. Foundry cost accounting. 1919.
Bliss, J. E. Management through accounts. 1922.
Castenholz, W. B. Cost accounting procedure.
$1922.
Cheel, E. C. Co-operative accounting: Pt. 1. Store
records and accounts as worked out by Henry F.
Christensen. Pt. 2. Co-eperative bookkeeping.
1920.
Church, A. H.
ing and works management. 1916.
Cole, W. M. Cost
accounting
$1913.
Cole, W. M. & Geddes, A. E. The fundamentals of
accounting 1921.
Collins, C. W. C. P. A. review. 1927.
Production factors in cost account-
for institutions.
Cox, H. C. Classified C. P. A. problems and solu-
tions, 1915-1916.
Denham, R. S. Fundamentals of cost and profit
calculation. 1919.
Eggleston, D. W. C. & Robinson, F. B. Business
costs. 1921.
Esquerré, P. J. Accounting. 1927.
Finney, H. A. Principles of accounting. 1924. 2v.
Garrison, E. E. Accounting every business man
should know. 1909.
Greer, H. C. Chain store accounting. 1924.
Greer, H. C. How to understand accounting. 1927.
Harrison, G. C. Cost accounting to aid production.
a practical study of scientific cost accounting.
1921.
Hatfield, H. R.
Accounting; its principles and
1927.
Modern accounting. 1918.
problems.
Hatfield, H. R.
Hilgert, J. R. Cost accounting for sales. 1926.
Jordan, J. P. & Harris G. L. Cost accounting, prin-
ciples and practice. 2d ed. rev. 1925.
Kester, R. B. Accounting theory and practice. 2d
ed. 1922. 3v.
Klein, J. J. Bookkeeping and accounting; introduc-
tory course.
1918.
[3]
Konopak, L. T. Cost accounting fundamentals from
the standpoint of management. 1924.
Koopman, S. B. & Kester, R. B.
Fundamentals of
accounting; principles and practice of bookkeep-
ing. 1922. 2v.
Lawrence, W. B. Cost accounting. 1925.
McKinsey, J. O. Bookkeeping and accounting.
$1920. 2v.
Morey, Lloyd & Castenholz, W. B. C. P. A. prob-
lems and solutions. 1918.
Moxey, E. P. Principles of factory cost keeping.
1913.
Newlove, G. H. & Pratt, L. A. Specialized account-
ing. 1925.
Nicholson, J. L. & Rohrbach, J. F. D. Cost account-
ing. 1919.
Railway
Powelson, J. A. Introductory accounting. 1926.
Railway accounting officers' association.
accounting procedure. 1922.
Rittenhouse, C. F. & Clapp, P. F.--Acounting the-
ory and practice. 1919.
Saliers, E. A. ed. Accountant's handbook. 1923.
Scovell, C. H. Cost accounting and burden applica-
tion. 1916.
Shaw, A. W. co. Accounting and costs. 1918
(Shaw banking series)
Shaw, A. W. co. Accounting and office methods.
1914. (Students' business book series)
Simpson, Kemper. Economics for the accountant.
$1921.
Thompson, C. B. How to find factory costs. 1916.
Walton, Seymour & Finney, H. A. Mathematics of
accounting and finance.
1921.
Webner, F. E. Factory accounting. 1917.
Auditing
Bell, W. H. & Powelson, J. A. Auditing; cases and
questions by J. A. Powelson. 1924.
Castenholz, W. B. Auditing procedure. 1927.
Jackson, J. H. Audit work papers. 1923.
Montgomery, R. H. Auditing theory and practice.
4th ed. rev. & enl.
1927.
Bookkeeping
Beach, F. L. Twenty-minute lessons in bookkeeping.
1921.
Elwell, F. H. & Toner, J. V. Bookkeeping and ac-
counting. complete course. 1926.
See also ACCOUNTING-General books.
Business forms, blanks, etc.
Clark, Wallace.
and use.
Shop and office forms; their design
1925.
[4]
ADVERTISING
General Books
Agnew, H. E. Cooperative advertising by compet-
itors. promoting a whole industry by combined
efforts in advertising. 1926.
Aughinbaugh, W. E. Advertising for trade in La-
tin-America. 1922.
Barton, H. A. How to write advertising 1925.
Blanchard, F. L. Essentials of advertising. 1921.
Burdick, R. L. Advertising to retailers; specialized
means and methods for developing trade distri-
bution. 1923.
Calkins, E. E. Advertising. (Reading with a pur-
pose) 1929.
Calkins, E. E. The advertising man. 1922.
Calkins, E. E. Business the civilizer. 1928.
Charles, David. Commercial photography; a prac-
tical handbook explaining modern methods and
appliances for the production of high grade
commercial photography. 1927.
Cherington, P. T. The consumer looks at advertis-
ing. 1928.
Chase, Stuart & Schlink, F. J. Your money's
worth; a study in the waste of the consumer's
dollar. 1927.
Cover, J. H. Advertising; its problems and meth-
with a chapter on market analy-
ods,
sis. 1926.
Dench, E. A. Advertising by motion pictures.
$1916.
Dingman, C. F. Selling
construction service.
$1925.
Dippy, A. W. Advertising production methods; pro-
cesses, methods and materials with practical
suggestions for their use. 1929.
Donovan, H. M. Advertising response; a research
into influences that increase sales. 1924.
Durstine, R. S. Making advertisements and mak-
ing them pay.
1920.
Durstine, R. S. This advertising business. 1928.
Farrar, F. M. Fred Farrar's type book. 1927.
Farrar, G. P. How advertisements are built. 1925.
Felix, E. H. Using radio in sales promotion; a book
for advertisers, station managers and broad-
casting artists. 1927.
Franken, R. B & Larrabee, C. B. Packages that
sell. 1928.
Frederick, J. G. ed. Masters of advertising copy;
principles and practice of copy writing accord-
ing to leading practitioners. 1928.
Goode, K. M. & Powel, Hartford, Jr. What about
advertising? 1927.
Gossop, R. P. Advertisement design. 1927.
[5]
Hall, S. R. Theory and practice of advertising; a
text book covering the development and funda-
mental principles of advertising and methods of
representative advertising. 1925.
Higham, C. F. Advertising; its use and abuse.
$1925.
Hotchkiss, G. B. Advertising copy. 1924.
Hotchkiss, G. B. & Franken, R.B. The leadership
of advertised brands; a study of 100 represen-
tative commodities showing the names and
brands that are most familiar to the public.
1923.
Hoyt, C. W. Training for the business of adver-
1922.
tising.
Lewis, Norman. Samples, demonstration, and pack-
aging; their use in advertising.
Long, J. C. Public relations; a handbook of publi-
1928.
city. 1924.
Luckiesh, Matthew. Light and color in advertising
and merchandising. 1923.
Manly, J. M. & Powell, J. A. Better advertising;
a practical manual of the principles of adver-
tising, embracing institutional and direct adver-
tising, and the makeup of advertising circulars
and folders. 1921. (Better business books)
Miskella, W. J. Practical color simplified. 1928.
Mowry, D. E. Community advertising; how to ad-
vertise the community where you live. 1924.
Opdycke, J. B. Language of advertising. 1925.
Praigg, N. T. Advertising and selling; by 150 ad-
vertising and sales executives. 1923.
Rose, W. G. The ginger cure. 1911.
Russell, Gilbert. Nuntius; advertising and its fu-
ture. 1926.
Sheldon, G. H. Advertising elements and principles.
$1925.
Starch, Daniel. Principles of advertising. 1923.
Wilder, R. H. & Buell, K. L. Publicity; a manual
for the use of business, civic, or social service
organizations. 1925.
Direct Mail
Ramsay, R. E. Effective direct advertising; the
principles and practice of producing direct ad-
vertising for distribution by mail or otherwise.
1921.
See also RETAILING-Mail order business.
Display, Window and Store
Fischer, A. T. Window and store display; a hand-
book for advertisers. 1921.
International correspondence schools, ed. The win-
dow trimmer's handbook. 1912.
[6]
Parsons, F. A. The art appeal in display advertis-
ing. 1921.
Percy, Carl. Window display advertising; an analy-
sis of its force as a sales medium for manufac-
turers, traveling salesmen, advertising agencies
and retail merchants. 1928.
Taft, W. N. Handbook of window display. 1926.
Woodward, W. O. & Fredericks, G. A. Selling serv-
ice with the goods; an analysis and synthesis on
the planning, designing, construction and in-
stallation of window displays. Includes com-
prehensive and practical chapters on the psy-
chology of window displays, color harmony,
lithography, and dealer cooperation. 1921.
Outdoor
Lippincott, Wilmot. Outdoor advertising. 1923.
Retail
Hall, S. R. Retail advertising and selling; adver-
tising, mercantile display, sales planning, sales-
manship, turnover, and profit figuring in modern.
retailing, including "Principles of typography
as applied to retail advertising," by R. M.
Boren. 1924.
Namm, B. H. Advertising the retail store. 1924.
Show Card
Instructions on modern show card
1913.
Principles and practice of show card
Bissell, J. G.
writing.
Blair, L. E.
writing. 1922.
Matasek, R. T. Beginner's course in show card
writing. $1924.
Pearson, F. A. Ticket and show card designing.
1923.
Wagner, C. L. Wagner's blue print text book of
sign and show card lettering. 1926.
AGRICULTURAL CREDIT
See CREDIT, AGRICULTURAL.
ARITHMETIC, BUSINESS
Dale, R. B. Arithmetic for carpenters and builders.
1915.
Felt & Tarrant Mfg. Co. Applied mechanical arith-
metic. 1914.
Finney, H. A. Modern business arithmetic, com-
plete course. Rev. ed.
1922.
[7]
Ginsbach, J. A.
Robinson, A. D.
ers, business
Van Tuyl, G. H.
$1923.
Print shop arithmetic. 1923.
Arithmetic help for pupils, teach-
men. $1915.
Modern business mathematics.
ARBITRATION, INDUSTRIAL
See BUSINESS MANAGEMENT-Personnel Man-
agement-Arbitration, Industrial.
ART INDUSTRIES AND TRADE
Guild, L. Van A. The geography of American an-
tiques. 1927.
Richards, C. R. Art in industry; the report of an
industrial art survey conducted under the aus-
pices of the National society for vocational ed-
ucation and the Department of education of the
State of New York. 1922.
See ACCOUNTING.
AUDITING
AUTOMOBILE INDUSTRIES AND TRADE
Forbes, B. C. & Foster, O. D. Automotive giants of
America; men who are making our motor in-
dustry. 1926.
Seltzer, L. H.
A financial history of the automobile
industry. 1928.
Tufford, H. H. The tire business answered: 2250
$1921.
questions on the complete tire business.
Wyatt, H. M. The motor industry, its growth, its
methods, its prospects, and its products; with
an indication of the uses to which motor vehicles
of all kinds are, or could be advantageously
applied. 1917.
Bergengren, R. F.
General Books
Agger, E. E. Organized banking. 1918.
BANKING
Brandeis, L. D.
bankers use
Cooperative banking; a credit
union book. 1923.
Boeckel, Richard. Labor's money. ©1923.
Borden, W. E. & Hooper, C. L. Banking and busi-
ness ethics.
1921.
Other people's money, and how the
it. 1914.
[8]
Dewey, D. R. & Shugrue, M. J.
Banking and credit;
a textbook for schools and colleges of business
administration. 1922.
Ebersole, J. F. Elementary banking. $1918.
Kerman, F. R. New business for banks.
Kniffin, W. H.
1926.
The business man and his bank.
banking;
1920.
a treatise
Kniffin, W. H. Commercial
covering the practical operation of a commercial
bank, the theory of money and banking, and the
development of banking in the U. S. 1923. 2v.
Kniffin, W. H. American banking practice;
a
treatise on the practical operation of a bank, in-
tended for students, bank employees and others
who would know of the conduct of a bank under
recognized American practice, with which is
combined the negotiable instrument law uniform
in forty-six states. 1921.
Kniffin, W. H. The practical work of a bank; a
treatise of practical banking which aims to
show the fundamental principles of money, the
practical work of a bank in detail and partic-
ularly, credit in relation to banking operations.
4th ed. rev. $1927.
Langston, L. H. & Whitney, N. R. Banking prac-
tice, a text-book for colleges and schools of
business administration. 1921.
Lanier, H. W. A century of banking in New York.
1922.
Mitchell, W. F. The uses of bank funds. 1925.
National city bank of New York. Practical bank
operation, prepared by L. H. Langston. 1921.
2v.
Scott, W. A. Money and banking. 6th ed. rewrit-
ten, rearranged and enl. 1926.
Scroggs, W. O. A century of banking progress.
1924.
Shaw, A. W. company. Loans and discounts, proved
methods that build business-tested time-saving
systems and records for loans of every sort-
lending profitably to farmers-how to increase
earnings. 1918.
Shaw, A. W. company. Management and executive
control. 1919. (Shaw banking series)
Sprague, O. M. W. Banking reform in the U. S.;
a series of proposals, including a central bank
of limited scope. 1911.
White, Horace. Money and banking; illustrated by
American history; rev. and continued to the
year 1914. 5th ed. 1911.
Willis, H. P. & Edwards, G. W. Banking and busi-
ness. 1922.
See also CREDIT, AGRICULTURAL; CREDITS AND
COLLECTIONS; FINANCE.
[9]
Acceptances
Mathewson, Park. Acceptances, trade and bankers'.
1921.
Clearing Houses
Cannon, J. G. Clearing houses; their history, meth-
ods, and administration. 1900.
Exchange, Domestic and Foreign
Cross, I. B. Domestic and foreign exchange, theory
and practice. 1923.
Shugrue, M. J. Problems in foreign exchange.
1920.
Federal Reserve Banks
American Academy of political and social science.
The federal reserve system-its purpose and
work. 1922.
Burgess, W. R. The reserve banks and the money
market. 1927.
Glass, Carter. An adventure in constructive
finance. 1927.
Kemmerer, E. W. The A B C of the federal reserve
system. 1920.
Owen, R. L. The federal reserve act. 1919.
Money
Foster, W. T. & Catchings, Waddell. Money. 1923.
Fisher, Irving. Stabilizing the dollar; a plan to
stabilize the general price level without fixing
individual prices. 1920.
Hayward, W. R. Money; what it is and how to use
it. 1917.
Hepburn, A. B. A history of currency in the U. S.,
with new chapters in the monetary and finan-
cial developments in the U. S. from 1914-1922.
Mortgage Banks
Myrick, Herbert. The federal farm loan system,
new method of farm mortgage finance, under
national supervision; a practical manual upon
organizing and conducting national associations,
also joint stock land banks, showing how farm-
ers, investors, bankers, and the public may ob-
tain the fullest benefit of the system. 1916.
BOOKKEEPING
See ACCOUNTING.
-
[10]
BUILDING AND LOAN ASSOCIATIONS
Clark, H. F. & Chase, F. A. Elements of modern
building and loan associations.
1925.
BUSINESS
General Books
Bassett, W. R. How to solve typical business prob-
lems. 1928.
Bexell, J. A. First lessons in business. 1919.
Business training corporation. Course in business
essentials: v. 1, Analyzing yourself; v. 2, Phy-
sical fitness; v. 3, Mental ability; v. 4, Building
character; v. 5, Utilizing time; v. 6, Working
with others; v. 7, New business; v. 8, Produc-
ing; v. 9, Selling; v. 10, Financing; v. 11, Ac-
counting; v. 12; Management. 1916.
Fletcher, W. L. How to get the job you want.
1922.
Forbes, W. C. The romance of business. 1921.
Filene, E. A. The way out; a forecast of coming
changes in American business and industry.
$1924.
Foster, W. T. & Catchings, Waddill.
without a buyer.
1927.
Foster, W. T. & Catchings, Waddill. The road to
plenty. 1928.
Gamble, William. Straight talks on business.
$1907.
Gerstenberg, C. W. Principles of business. 1918.
Gowin, E. B. Developing executive ability. 1919.
Jackson, W. M. Making business advancement
sure. 1924.
Business
McKee, H. S. The A B C's of business.
Marshall, L. C. & Wiese, M. S.
the business man in society.
Maxwell, W. M. If I were twenty-one; tips from a
business veteran. 1917.
Parsons, F. W. Everybody's business; the story of
America's assets and opportunities as repre-
sented by the nation's chief industries. 1923.
Shaw, A. W. An approach to business problems.
1916. (Harvard business studies)
Simonds, A. T. Business fundamentals.
character. 1911.
Tugwell, R. G.
Warren, W. P.
Whitehead, Harold.
$1923.
1922.
Modern business;
1926.
1923.
Shidle, N. G. Finding your job; sound and practical
business methods. 1921.
Stockwell, H. G. Essential elements of business
Industry's coming of age. 1927.
Thoughts on business. 1907.
Common sense in business.
[11]
Wilkins, Z. P. Letters of a business woman to her
daughter, and Letters of a business girl to her
mother. 1923.
BUSINESS ARITHMETIC
See ARITHMETIC, BUSINESS.
BUSINESS BIOGRAPHY
Bennett, James Gordon
Crockett, A. S. When James Gordon Bennett was
Caliph of Bagdad. 1926.
Calkins, Earnest Elmo
Calkins, E. E. "Louder please!" The autobiogra-
phy of a deaf man. 1924.
Carnegie, Andrew
Carnegie, Andrew. Autobiography.
1920.
Alderson, Bernard. Andrew Carnegie, the man and
his work.
1902.
Creelman, James
Creelman, James. On the great highway. $1901.
Chambers, Julius
Chambers, Julius. News hunting on three contin-
ents. 1921.
Dix, Henry A.
Dix, M. H. An American business adventure, the
story of Henry A. Dix. 1928.
Farquhar, Arthur B.
Farquhar, A. B. The first million the hardest; an
autobiography, in collaboration with Samuel
Crowther. 1923.
Firestone, Harvey Samuel
Firestone, H. S. Men and rubber, the story of busi-
ness; with the collaboration of Samuel Crow-
ther. 1926.
Ford, Henry
Ford, Henry. My life and work. 1922.
Hamilton, J. G. de R. Henry Ford the man, the
worker, the citizen.
1927.
[12]
Lane, R. W. Henry Ford's own story. 1917.
Marquis, S. S. Henry Ford. 1923.
Frick, Henry Clay
Harvey, George. Henry Clay Frick, the
$1928.
Frick, James, Jr.
Fuller, R. H. Jubilee Jim, the life of Col. James
Frick, Jr.
Tarbell, I. M.
of steel.
Gary, Elbert Henry
The life of Elbert H. Gary; the story
1925.
Gibbs, Sir Philip Hamilton
Gibbs, Sir P. H. Adventures in journalism. 1923.
man.
Girard, Stephen
McMaster, J. B. Life and times of Stephen Girard,
master mariner and merchant. 1918. 2v.
Greenley, Horace
Linn, W. A. Horace Greeley, founder and editor of
the New York Tribune.
1903.
Greeley, Horace
Seitz, D. A. Horace Greeley; founder of the New
York Tribune.
1926.
Hill, James Jerome
Pyle, J. G. Life of James J. Hill. 1917. 2v.
Mc Clure, Samuel Sidney
Mc Clure, S. S. My autobiography. 1914.
all:
$1928.
Mac Dougall, Mrs. Alice (Foote)
Mac Dougall, Mrs. A. (F.) Alice Foote Mac Doug-
The autobiography of a business woman.
Marcosson, Isaac Frederick
Marcosson, I. F. Adventures in interviewing. 1919.
Marden, Orison Swett
Connolly, Mary. The life story of Orison Swett
Marden. 1925.
[13]
Pulitzer, Joseph
Seitz, D. C. Joseph Pulitzer, his life and letters.
1924.
Rockefeller, John Davison
Rockefeller, J. D. Random reminiscences of men
and events. 1909.
Swift, Gustavus Franklin
Swift, L. F. The Yankee of the yards. 1928.
Towne, Charles Hansen
Towne, C. H. Adventure in editing. 1926.
Wanamaker, John
Conwell, R. H. The romantic rise of a great Amer-
ican. 1924.
Gibbons, H. A. John Wanamaker. 1926. 2v.
Watterson, Henry
Watterson, Henry. "Marse Henry" 1919. 2v.
Woodward, Helen
Woodward, Helen. Through many windows. 1926.
:
Zukor, Adolph
Irwin, W. H. The house that shadows built. 1928.
Collective Works
1914.
Bullard, F. L. Famous war correspondents.
Casson, H. N. The romance of steel; the story of a
thousand millionaires. 1907.
Holland, Maurice & Pringle, H. F. Industrial ex-
plorers. 1928.
Minnigerode, Meade. Certain rich men; Stephen
Girard-John Jacob Astor-Jay Cooke-Daniel
Drew-Cornelius Vanderbilt-Jay Gould—Jim
Fisk. 1927.
BUSINESS CORRESPONDENCE
See BUSINESS ENGLISH.
BUSINESS CYCLES
See BUSINESS STATISTICS-Business Cycles and
Forecasting.
[14]
BUSINESS DICTIONARIES
Crowell's dictionary of business and finance. 1923.
BUSINESS EDUCATION
Lyon, L. S.
Education for business.
Mays, A. B. The problem of industrial education.
$1927.
1922.
Person, H. S. Industrial education; a system of
training for men entering upon trade and com-
merce. 1913.
BUSINESS ENGLISH
Babenroth, A. C. Modern business English. 1925.
Barnes, N. W. How to teach business correspond-
ence. $1916.
Buhlig, Rose. Business English; a practical book.
$1922.
Butler, R. S. & Burd. H. A. Commercial corres-
pondence. 1919.
Clapp, J. M. Talking business. 1920.
Dolch, E. W. Manual of business letter writing.
1922.
French, J. C. & Uhler, J. E. English in business.
$1925.
Gardner, E. H. & Aurner, R. R. Effective business
letters. rev. ed. 1928.
Hall, S. R. Business writing; articles-house or-
gans reports advertisements; methods of
gathering data and of writing business copy of
news, educational and promotional character.
1924.
Hall, S. R. Handbook of business correspondence.
1923.
Hatfield, W. W. Business English projects. 1921.
Hotchkiss, G. B. & Kilduff, E. J. Advanced business
correspondence. 1921.
Lee, J. M. ed. Business
1920. (Lan-
writing.
guage for men of affairs v. 2)
Manly, J. M. & Powell, J. A. Better business Eng-
lish; a working manual for the business writer,
including ready reference helps in the technical
make-up of business letters, paragraphs, sen-
tences and words, spelling, punctuation and cap-
italization. 1921. (Better business books)
Manly, J. M. & Power, J. A. Better business let-
ters. $1921. (Better business books)
Naether, C. A. The business letter; its principles
and problems. 1923.
Opdyke, J. B. The English of commerce.
Opdyke, J. B. & Drew, C. A.
$1918.
$1920.
Commercial letters.
[ 15 ]
Picken, J. H. Handbook of business correspondence.
1926.
Powell, J. A. How to write business letters. 1925.
Raymond, C. H. Modern business writing; a study
of the principles and practice underlying effec-
tive advertising and business letters.
Ross, J. W. Business English. 1923.
Saunders, A. G. & Creek, H. L. ed. The literature
of business. 1920.
1921.
Schulze, E. H. Making letters pay; a practical sys-
tem for making business letters produce better
results in less time at lower cost. 1923.
Smart, W. K. ed. How to write business letters.
$1916.
Watson, Herbert. Applied business correspondence.
$1922.
BUSINESS ETHICS
American academy of political and social science.
The ethics of the professions and of business.
1922.
Birdseye, C. F.
Arbitration and business ethics; a
study of the history and philosophy of the va-
rious types of arbitration and their relation to
business ethics. 1926.
Brendeis, L. G. Business-a profession. ©1914.
Brooks, J. C. Conflict between private monopoly
and good citizenship. 1909.
Frederick, J. G. Book of business standards.
$1925.
Hadley, A. T. Standards of public morality; the
Kentucky lectures for 1906 in the school of phil-
anthropy, conducted by the Charity Organiza-
tion society of the city of New York, 1907.
Heermance, E. L. The ethics of business; a study
of current standards. 1926.
Lee, J. M. Business ethics; a manual of modern
morals. $1926.
Sweet, W. E. The business man and his "overflow."
$1919.
Taeusch, C. F. Professional and business ethics.
$1926.
Yale University.
Sheffield scientific school. Every-
day ethics; addresses delivered, 1909, before the
senior class of Sheffield scientific school of Yale
university. 1910.
Yale University. Sheffield scientific school. Morals
in modern business, addresses delivered in the
Page lecture series, 1908, before the senior class
of Sheffield scientific school. 1909.
BUSINESS FORECASTING
See BUSINESS STATISTICS-Business Cycles and
Forecasting.
[16]
BUSINESS FORMS, BLANKS, ETC.
See ACCOUNTING Business Forms, Blanks, etc.
BUSINESS GEOGRAPHY
See GEOGRAPHY, BUSINESS.
BUSINESS LAW
See LAW, BUSINESS.
BUSINESS MANAGEMENT
General Books
Alford, L. P. ed. Management's handbook, by a
staff of specialists. 1924.
American academy of political and social science.
Modern manufacturing; A partnership of ideal-
ism and common sense. 1919.
Basset, W. R.
Organization of modern business.
1921.
De Haas, J. A. Business organization and adminis-
tration. $1920.
Church, A. H. The making of an executive. 1923.
Marshall, L. C. Business administration. 1921.
Parsons, F. W. American business methods for in-
creasing production and reducing costs in fac-
tory, store and office. 1921.
Lewis, E. S. E. Getting the most out of business;
observations of the application of the scientific
method to business practice. 6th ed. 1919.
Robinson, Webster. Fundamentals of business or-
ganization. 1925.
Shaw, A. W. company.
Purchasing problems, buy-
ing and hiring; buying stocks, material and
equipment; follow-up methods and order sys-
tems, building up and handling the working
force.
Efficiency, Industrial
American academy of political and social science.
Science in modern industry. 1925. (Annals,
May, 1925)
Business training corporation. Course in modern
production methods: 1. Team work. 2. Hand-
ling men. $1918.
IN
Curtis, Vanderveer. The foundations of national in-
dustrial efficiency. 1923.
Emerson, Harrington. Efficiency as a basis for op-
eration and wages. 1909.
Farnham, D. T. & others. Profitable science in in-
dustry. 1925.
[17]
Jones, E. D.
Administration of industrial enter-
prises, with special reference to factory practice.
1925.
Kelly, R. W. & Brewer, J. M. Training industrial
efficiency. 1920.
Lockwood, J. J. The creation of wealth; modern
efficiency methods analyzed and applied. 1915.
Münsterberg, Hugo. Psychology and industrial
efficiency. 1913.
Veblen, T. B.
The engineers and the price system.
1921.
Watts, Frank. An introduction to the psychological
problems of industry.
1921.
Efficiency, Personal
Babson, R. W. Making good in business. 1921.
Babson, R. W. What is success? 1923.
Barton, Bruce. More power to you; fifty editorials
from Every Week. 1917.
Beveridge, A. J. The young man and the world.
1905.
Fowler, N. C. Beginning right; how to succeed.
Fowler, N. C. Getting a start; first aids to suc-
cess. 1915.
Fowler, N. C. & others. How to get your pay
raised; a work of experience the underlying
principles which lead to promotion-a compos-
ite of success-making methods. 1912.
Gowin, E. B. The executive and his control of men;
a study in personal efficiency. 1917.
Hemingway, A. T How to make good; a business
man's message on commercial character-build-
ing the only success insurance. *1915.
Kimball, G. S. Gaining the round above; a guide
to personal efficiency. 1918.
Lynch, Richard. Mind makes men giants. 1926.
Marden, O. S. Ambition and success. $1919.
The exceptional employee. 1913.
Getting on. 1910.
Marden, O. S.
Marden, O. S.
Marden, O. S.
Marden, O. S.
Marden, O. S.
He can who thinks he can. 1908.
Making life a masterpiece. 1916.
Self discovery or, Why remain a
$1922.
dwarf?
Marden, O. S.
Success fundamentals.
Marden, O. S. Training for efficiency.
Purinton, E. E.
1919.
Rukeyser, M. S. Financial advice to a young man.
A program for getting along in the world. 1927.
Spillman, H. C. Personality; studies in personal de-
velopment. 1919.
Switzer, Maurice. Letters of a self-made failure.
1914.
Whitehead, Harold. Your job; how to choose a job,
how to get a job, how to grow in a job.
1920.
1920.
1913.
Personal efficiency in business.
[ 18 ]
Factory Management
American academy of political and social science.
Labor management and production. 1920.
Atkins, P. M. Factory management. 1926.
Business training corporation. Course in modern
production methods: v. 1, Team work; v. 2,
Handling men; v. 3, Organization; v. 4, Machin-
ery and materials; v. 5, Production records; v. 6,
Management. 1919.
Cartmell, Madison. Stores and materials control,
including procurement by manufacture and by
purchase. 1922.
Davis, R. C. Prniciples of factory organization and
management. 1928.
Gardiner, G. L. Management in the factory. 1925.
Lansburgh, R. H. Industrial management. 2d ed.
1928.
Parkhurst, F. A. Symbols. 1917.
Porosky, Matthew. Practical factory administra-
tion. 1923.
Taylor, F. W. Shop management. rev. ed.
See also BUSINESS MANAGEMENT
Management.
Magn
n. d.
Scientific
Personnel Management
General Books
Allen, C. R. The foreman and his job. 1922.
American academy of political and social science.
Personnel and employment problems. 1916.
(The Annals May, 1916)
American academy of political and social science.
Four years of labor mobility; a study of labor
turnover in a group of selected plants in Phila-
delphia, 1921-1924. 1925.
American academy of political and social science.
Stabilizing industrial employment; reducing the
labor turnover. May, 1917.
American academy of political and social science.
Steadying employment. 1916.
Benge, E. J. Standard practice in personnel work.
1920.
Bloomfield, Daniel, ed. Financial incentives for
employees and executives. 1923. 2v.
Bloomfield, Daniel, comp. The modern executive.
1924.
Bloomfield, Daniel, comp. & ed. Problems of labor.
1920. (Handbook series)
Bloomfield, Daniel, ed. Problems of personnel man-
agement. 1923.
Business training corporation. Course in modern
production methods. Part 2, Handling men.
*1918.
[ 19 ]
Conference on unemployment, Washington, D. C.
1921. Committee on seasonal operation in the
construction industries. Seasonal operation in
the construction industries: summary of re-
port, and recommendations of a committee of
the President's conference on unemployment.
1924.
Craig, D. R. & Charters, W. W. Personal leadership
in industry. 1925.
Emmons, A. B. Health control in mercantile life;
a problem of conserving human energy. 1926.
Employment management, wage systems and rate
setting; a treatise on the functions and organi-
zations of an employment department, duties of
the manager, wage payment systems and prac-
tical rate setting methods in machine shops.
1921.
Frankel, L. K. & Bunzel, Bessie. Health of the
worker, how to safeguard it. 1924.
Frankel, L. K. & others. The human factor in in-
dustry. 1920.
Gardiner, G. L. Practical foremanship. 1925.
Grimshaw, Robert. The modern foreman. 1924.
Hitchcock, C. N., ed. Forms, records and reports in
personnel administration. $1923.
Hoopingarner, D. L. Labor relations in industry.
1925.
Houser, J. D. What the employer thinks; execu-
tives' attitudes toward employees. 1927.
Kimball, D. S. Principles of industrial organization.
3d ed. 1925.
Lewisohn, S. A. The new leadership in industry.
$1926.
Lewisohn, S. A. & others. Can business prevent un-
employment? 1925.
Schell, E. H. The technique of executive control.
1926.
Scott, W. D. & Clothier, R. C. Personnel manage-
ment; principles, practice and point of view.
$1923.
Scott, W. D. & Hayes, M. H. S. Science and com-
mon sense in working with men. 1921.
Tead, Ordway & Metcalf, H. C. Personnel adminis-
tration; its principles and practice. 2d ed. rev.
1926.
Watkins, G. S. Labor management. 1928.
Wera, Eugene. Human engineering; a study of the
management of human forces in industry.
1921.
Williams, Whiting. Mainsprings of men. $1925.
See also BUSINESS STATISTICS; OFFICE MANAGE-
MENT; BUSINESS PSYCHOLOGY.
[ 20 ]
Ability Testing
Bingham, W. V. & Freyd, Max. Procedures in em-
ployment psychology; a manual for developing
methods of vocational selection. $1926.
Chapman, J. C. & Chapman, D. R. Trade tests, the
scientific measurement of trade proficiency.
1921.
Scott, W. D. Science and common sense in working
with men. 1921.
See also BUSINESS PSYCHOLOGY.
Arbitration, Industrial
Allen, H. J. The party of the third part; the story
of the Kansas industrial relations court. $1921.
Beman, L. T., comp. Compulsory arbitration and
compulsory investigation of industrial disputes.
4th ed. rev. & enl. 1920.
Bloomfield, Daniel, ed.
Selected articles on com-
mercial arbitration.
Bowers, J. H. The Kansas court of industrial rela-
tions. 1922.
Feis, Herbert. The settlement of wage disputes.
1923.
Feis, Herbert, ed. A collection of decisions present-
ing principles of wage settlement. 1924.
Holmes, J. H. Is violence the way out of our in-
dustrial disputes?
Johnson, J. E., comp.
relations. 1922.
1920.
Kansas court of industrial
Stoddard, N. L. The shop committee; a handbook
of employer and employee. 1919.
Employees' Representation in Management
American academy of political and social science.
Industrial stability. 1920.
Barnett, G. E. & Mc Cabe, D. A.
Mediation, inves-
tigation, and arbitration in industrial disputes.
1916.
Bassett, W. R. When the workmen help you man-
age. 1919.
Commons, J. R. & others. Industrial government.
$1921.
Goodrich, C. L. The frontier of control; a study in
British workshop politics.
Lewisohn, S. A. The new leadership in industry.
$1926.
Plumb, G. E. & Roylance, W. G. Industrial democ-
racy; a plan for its achievement. 1923.
Rockefeller, J. D. jr. The personal relation in in-
dustry. 1923.
Occupational diseases and hygiene
Kober, G. M. ed. Diseases of occupation and vo-
cational hygiene. 1916.
See also INSURANCE; PERSONNEL MANAGEMENT
-General books.
[ 21 ]
Scientific Management
Bloomfield, Daniel, ed. Selected articles on prob-
1920.
lems of labor.
Hunt, E. E. ed. Scientific management since Tay-
lor. 1924.
Shaw, A. W. Company.
How scientific management
is applied; how the one best way is found and
put into practice and how standards are set-
who carries them into effect-how men are
trained and paid-how production, wages and
profits are increased; based upon experience—
tried methods of eight factories. 1911.
Taylor, F. W. Principles of scientific management.
1917.
Thompson, C. B. Theory and practice of scientific
management.
1917.
Traffic Management
Huestis, B. L. Shipping containers. 1925.
Wilson, G. L. Traffic management. 1926.
Waste
American engineering council. Waste in industry.
1921.
Chase, Stuart. The tragedy of waste. 1925.
BUSINESS PSYCHOLOGY
American academy of political and social science.
Psychology in business. (Annals, November,
1923)
Cody, Sherwin. How to deal with human nature in
business; a practical book on doing business by
correspondence; advertising; and salesmanship.
1915.
Edie, L. D., comp. Practical psychology for busi-
ness executives. 1922.
Hollingworth, H. L. Judging human character.
$1922.
Kitson, H. D.
of selling.
Mc Clure, M. T. How to think in business. 1923.
Marat, Helen. The creative impulse in industry.
The mind of the buyer; a psychology
1921.
$1918.
Scott, W. D. Increasing human efficiency in busi-
ness; a contribution to the psychology of busi-
ness. New & enl. ed. 1923.
Scott, W. D. Influencing men in business; the psy-
chology of argument and suggestion. 3d ed.
rev. and enl. 1928.
Smith, E. D. Psychology for executives; a study of
human nature in industry. 1922.
Snow, A. J. Psychology in business relations.
1926.
[ 22 ]
Snow, A. J. Psychology in personal selling. 1926.
Strong, E. K. Psychology of selling and advertis-
ing. 1925.
Swift, E. J. Business power through psychology.
$1925.
BUSINESS STATISTICS
General Books
Bailey, W. S. & Cummings, John. Statistics. 1917.
Brinton, W. C. Graphic methods for presenting
facts. 1914. (Works management library)
Frederick, J. G. Business research and statistics.
$1920.
Guthman, H. G. Analysis of financial statements.
Prentice-Hall. 1925.
Haskell, A. C. Graphic charts in business; how to
make and use them; assisted by J. G. Breaznell.
1922.
Karsten, K. G. Charts and graphs; an introduction
to graphic methods in the control and analysis
of statistics; introd. by Carl Snyder. 1923.
King, W. I. Elements of statistical method. 1912.
Marshall, W. C. Graphical methods for schools,
colleges, statisticians, engineers, and executives.
1921.
Secrist, Horace. Introduction to statistical meth-
ods; a text book forcollege students, a manual
for statisticians and business executives. 1917.
Secrist, Horace. Readings and problems in statis-
tical methods. 1920.
Secrist, Horace. Statistics in business; their analy-
sis, charting and use. $1920.
•
Business Cycles and Forecasting
Hardy, C. O. & Cox, G. V. Forecasting business
conditions. 1927.
-
Hexter, M. B. Social consequences of business cy-
cles. 1925.
Jerome, Harry. Migration and
Migration and business cycles.
1926.
Jordan, D. F. Business forecasting. 1921.
Mitchell, W. C. Business cycles, the problem and
its setting. 1927.
Vance, Ray. Business and investment forecasting;
forecasting methods and their application in
practical use. 1922.
CANNING INDUSTRY
Bitting, A. W. Canning and how to use canned
foods. 1916.
[ 23 ]
Cruess, W. V. Commercial fruit and vegetable
products; a textbook for student, investigator
and manufacturer. 1924.
Lee, J. A.
How to buy and sell canned foods; statis-
tical and practical information about the can-
ning industry. 1926.
CHAIN STORES
See RETAILING-Chain Stores.
COAL INDUSTRY AND TRADE
American academy of political and social science.
The price of coal, anthracite and bituminous.
1924.
Bruere, R. W. The coming of coal.
Hunt, E. E. & others, ed. What the coal commis-
sion found. 1925.
Johnsen, J. E., comp. Government regulation of the
coal industry. 1926.
Rauschenbush,
H. S. The anthracite question.
1924.
Shurick, A. T. The coal industry. 1924.
Wadleigh, F. R. A coal manual for salesmen, buy-
ers and users. c1921.
Wilson, F. H. Coal; its origin, methods of working
and preparation for market. 1913.
COFFEE TRADE
Keable, B. B. Coffee from grower to consumer.
$1910.
Ukers, W. H. Coffee merchandising,
Coffee merchandising, a handbook to
the coffee business giving elementary and es-
sential facts pertaining to the history, cultiva-
tion, preparation and marketing of coffee.
1924.
COMMERCIAL ARITHMETIC
See ARITHMETIC, BUSINESS.
COMMERCIAL GEOGRAPHY
See GEOGRAPHY, BUSINESS.
COMMERCIAL LAW
See LAW, BUSINESS.
(
[24]
COMMERCIAL PRODUCTS
Bailey, E. H. S. Food products from afar; a pop-
ular account of fruits and other foodstuffs from
foreign lands. 1922.
Brown, N. C. Forest products, their manufacture
and use; embracing the principal commercial
features in the production, manufacture and
utilization of the most important forest prod-
ucts other than lumber, in the U. S. 1927.
Leeming, Joseph. Ships and cargoes. $1926.
Miller, E. M. & others. Some great commodities.
1922.
Newland, H. O. The romance of modern commerce;
a popular account of the production of cereals.
tea, coffee, rubber, tobacco, cotton, silk, wool,
timber, cattle, oils, furs, precious stones, etc.
1920.
Peattie, D. C. Cargoes and harvests. 1925.
Toothaker, C. R. Commercial raw materials, their
origin, preparation and uses. Rev. ed. 1927.
COOPERATIVE SOCIETIES,
CONSUMERS'
Gide, Charles. Consumers' cooperative societies.
1922.
Gillette, K. C. The people's corporation. 1924.
Webb, Sidney & Webb, Beatrice. The consumers'
cooperative movement. 1921.
CORPORATIONS, PARTNERSHIPS,
STOCK COMPANIES, TRUSTS
(BUSINESS)
Clark, J. B. & Clark, J. M. Control of trusts.
Rewr. & enl. 1912.
Conyngton, Thomas. Corporate organization and
management; rev. by Helen Pottor. 4th ed.
1917.
Conyngton, Thomas & others. Corporation proced-
ure; law, finance, accounting. 1922.
Cross, M. C. Types of business enterprise, structure
and control. 1928.
Davenport, E. H. & Cooke, S. R. The oil trusts and
Anglo-American relations. 1924.
Dewing, A. S. Financial policy of corporations.
Rev. ed. 1926.
Dewing, A. S. & Dewing. Mrs. F. R.
Corporation
finance; a textbook for colleges and schools of
business administration. 1922.
Flint, C. R. & others. The trust: its book. $1902.
Jones, Eliot. The trust problem in the U. S. 1921.
[ 25 ]
Mead, E. S. Corporation finance. 5th ed. rev. &
enl. 1923.
Mead, E. S. Trust finance; a study of the genesis
organization and management of industrial
combination. 1903.
Ripley, W. Z. Main street and Wall street. 1927.
Stockder, A. H. Business ownership organization.
1922.
CREDIT, AGRICULTURAL
Eliot, Clara. The farmer's campaign for credit.
1927.
Larmer, F. M. Financing the live stock industry.
1926.
Morman, J. B. Farm credits in the U. S. and Can-
ada. 1924.
Olsen, N. A. & others. Farm credit, farm insurance
and farm taxation. 1924. (In U. S. dep't. of
agriculture: agricultural year book, 1925)
Wright, Ivan. Bank credit and agriculture, under
the national and federal reserve banking sys-
tems. 1922.
CREDITS AND COLLECTIONS
Bartlett, J. T. & Feed. C. M. Retail credit practice.
1928.
Beckman, T. N. & Held, F. E. Collection corres-
pondence and agency practice. $1925.
Ettinger, R. P. & Golieb, D. E. Credits and collec-
tions; rev. in collaboration with H. M. Deamond.
1926.
Gardner, E. H. New collection methods; a system-
atic treatment of the place of collections in mar-
keting, including constructive credits, psychol-
ogy of collections, procedure and system for
collection departments, and principles of resales.
1918.
McAdow, F. H. Mercantile credits; a practical
study of the credit man's work. 1922.
Phillips, C. A. Bank credit, 1920.
Prendergast, W. A. Credit and its uses. 1906.
Shaw, A. W. Company. Credits and collections;
tested methods and records for handling credits
-finding the right credit basis-fortifying your
credit policy-collection plans that cut costs.
1918.
Steiner, W. H. Credit practices. 1924. (Interna-
tional library of technology, 388)
Ward, Wilbert. American commercial credits.
1922.
1
[ 26 ]
EFFICIENCY, INDUSTRIAL
See BUSINESS MANAGEMENT-Efficiency, Indus-
trial.
EMPLOYMENT MANAGEMENT
See BUSINESS MANAGEMENT-Personnel man-
agement.
FACTORY MANAGEMENT
See BUSINESS MANAGEMENT-Factory manage-
ment.
General Books
Dewey, D. R. Financial history of the United
States. 10th ed. 1928.
Lincoln, E. E. Applied business finance. 1917.
Lough, W. A. Business finance; a practical study
of financial management in private business
concerns. 1917.
R. H., ed. Financial handbook.
Montgomery,
1925.
FINANCE
Regan, J. M. Financing a business. 1920.
Shaw, A. W. Company. How to finance a business;
where to get funds-how to use the bank-
partnerships and stock issues-success from
small capital-financing in a crisis-handling in-
vestments-money leaks and savings planning
to make ends meet-202 proved methods of rais-
ing capital and using credit. 1912.
See also BANKING; BUILDING AND LOan Asso-
CIATIONS; CORPORATIONS; REAL ESTATE
BUSINESS.
Budgets
Buck, A. E. Budget making. 1921.
Mc Kinsey, J. O. Budgetary control. 1922.
Atwood, A. W.
Investments
General Books
How to get ahead; saving money
and making it work. 1917.
Atwood, A. W. Putnam's investment handbook; a
stimulus and a guide to financial independence.
$1919.
Babson, R. W. Enduring investments. 1921.
Badger, R. E. Badger on investment principles and
practice.
1928.
[ 27 ]
Cassel, Gustav. Foreign investments. 1928.
Flint, Zebediah. Playing the game. 1918.
Fowler, N. C. How to save money; the care of
money-plain facts about every kind of invest-
ment-an exposé of the prevalent fraudulent
and get-rich-quick schemes-valuable and au-
thentic information for all moderate money-
savers and small investors. 1912.
Frazer, Elizabeth. A woman and her money.
·
$1926.
Gaines, M. W. The art of investment. 1922.
Garrett, Garet. Where the money grows. 1911.
Herschel, A. H. The selection and care of sound in-
vestments. 1925.
Jordan, D. F. Jordan on investments. ©1924.
Lagerquist, W. E. Investment analysis; fundamen-
tals in the analysis of investment securities.
1921.
Lincoln, E. E. Testing before investing. 1926.
Schnedler, W. A. How to get ahead financially.
1926.
Rose, D. C. Scientific approach to investment man-
agement. 1928.
Rukeyser, M. S. The common sense of money and
investments. 1924.
Sturgio, H. S. Investment, a new profession. 1924.
Stocks and Bonds
American academy of political and social science.
Bonds and the bond market. 1920.
Chamberlain, Lawrence and Edwards, G. W. Prin-
ciples of bond investment. Rev. & enl. ed.
1927.
Sakolski, A. M. Elements of bond investment.
1921.
Sloan, L. H. Security speculation, the dazzling ad-
venture; a statistical study of the gainful pos-
sibilities of two important types of stock mar-
ket operation. $1926.
Smith, E. L. Common stocks as long term invest-
ments. 1924.
Stock Exchange
Dice, C. A. The stock market. 1926.
Huebner, S. S. The stock market.
Meeker, J. E. The work of the stock exchange.
1922.
1922.
Pratt, S. S. The work of Wall street; an account of
the functions. methods, and history of the New
York money and stock markets. 3d ed. rev. &
enl. by G. F. Crowell. 1921.
Smith, J. G. Organized produce markets. 1922.
FOREIGN EXCHANGE
See BANKING-Exchange, Domestic & Foreign.
1
[ 28 ]
FOREIGN TRADE
Aughinbaugh, W. E. Selling Latin America:
&
problem in international salesmanship; what to
sell and how to sell it 1915.
Bächer, E. L. Export technique; a series of typical
export transactions based on actual orders.
*1916.
Bastable, C. F. The commerce of nations; rev. by
T. E. Gregory. 1923.
Brown, H. G. Principles of commerce; a study of
the mechanism, the advantages, and the trans-
portation costs of foreign and domestic trade.
1916.
J
Day, Clive. History of commerce. Rev. & enl. ed.
1922.
Day, Clive. History of commerce of the U. S.
1925.
De Lima, E. A. & Sautilhaus, J. J. Financing: Pt.
I, Financing foreign trade, by E. A. De Lima;
Pt. II, Banking for foreign trade, by J. Sautil-
haus. 1916.
Dennis, A. P. The romance of world trade. 1926.
Butterbaugh, W. E. Principles of importing. 1924.
Eder, P. J. Foreign and home law; its main points
of contact with our foreign trade. 1916.
Filsinger, E. B. Exporting to Latin America; a
handbook for merchants, manufacturers and
exporters. 1916.
Fowler, J. F. & others. Export houses:
Pt. I, The
export merchant, by J. F. Fowler; Pt. II, The
export commission house, by C. A. Richards; Pt.
III, The export forwarder, by H. A. Talbot.
$1916.
Henius, Frank. The A B C of foreign trade. 1920.
Herrick, C. A. History of commerce and industry.
$1917.
Herzog, Siegfried. The future of German industrial
exports; practical suggestions for safeguarding
the growth of German export activity in the
field of manufactures after the war-the Ger-
man plan to dominate the trade of the world,
drawn up by one of their leading engineers.
1918.
Hough, B.O. Practical exporting; a handbook for
manufacturers and merchants. 6th ed. 1919.
Shipping in its
Johnson, E. R. & Huebner, G. G.
relation to our foreign trade. 1916.
Marcosson, I. F. Caravans of commerce. 1926.
Pratt, E. E. & others. Export policies: Pt. I, De-
termining export policies, by E. E. Pratt: Pt. II,
Exporting policies employed in certain lines.
comp. by E. C. Porter & P. B. Kennedy. 1916.
[ 29 ]
Redfield, W. C. Dependent America; a study of the
economic bases of our international relations.
1926.
Selfridge, H. G. Romance of commerce. 1918.
Smith, J. R. Commerce and industry. New ed.
$1925.
Taussig, F. W., comp. Selected readings in inter-
nationel trade and tariff conditions. 1921.
Vedder, G. C. American methods in foreign trade,
a guide to export selling policy. 1919.
Webster, W. C. General history of commerce. Rev.
ed. 1918.
GEOGRAPHY, BUSINESS
Chamberlain, J. F. Geography, physical, economic.
regional. $1921.
Chisholm, G. G. Handbook of commercial geogra-
phy. 1922.
Cooper, C. S. Latin America-men and markets.
$1927
Culbertson, W. S. Raw materials and food stuffs in
the commercial policies of nations. 1924.
Goode, J. P. The geographic background of Chi-
cago. $1926.
Huntington, Ellsworth & Williams, F. E. Business
geography. 2d. ed. rewritten. 1926.
Huntington, Ellsworth & Cushing, S. W. Modern
business geography. 1925.
Keller, A. G. & Bishop, A. L. Commercial and in-
dustrial geography. 1912.
Newbiggin, M. I. Commercial geography. n. d.
Smith, J. R. World's food resources. 1919.
Smith, J. R. Industrial and commercial geography.
New ed. 1925.
South American handbook, 1929; a guide to the coun-
tries and resources of Latin America inclusive
of South and Central America, Mexico, and
Cuba; ed. by J. A. Hunter. 1929.
Whitbeck, R. H. Economic geography of South
America. $1926.
See also COMMERCIAL PRODUCTS.
GROCERY TRADE
See RETAILING-Grocery Trade.
HOTEL, RESTAURANT AND CAFE-
TERIA BUSINESS
Boomer, L. M. Hotel management; principles and
practice. 1925.
Elliot, R. N. Tea room and cafeteria management.
1926.
[ 30 ]
INSTALMENT SELLING
See MARKETING-Instalment Selling.
INSURANCE BUSINESS
General Books
American academy of political and social science.
Modern insurance tendencies. 1927.
Gephart, W. F. Principles of insurance. $1917. 2v.
Hood, Frazer. Everyman's insurance; a necessity
for home protection. 1925.
Huebner, S. S. Property insurance, comprising fire
and marine insurance, automobile insurance,
fidelity and surety bonding, title insurance, cre-
dit insurance and miscellaneous forms of prop-
erty insurance. New ed. rev. & enl. 1922.
Riegel, Robert & Loman, H. T. Insurance principles
and practice. 1921.
Casualty
Crobaugh, C. J. & Redding, A. E. Casualty insur-
ance. 1928.
Fire
Wiegand, W. B. Fire insurance accounting. *1926.
Shaw, A. W. Company. Selling methods: fire insur-
ance.
n. d.
Industrial
Downey, E. H. Workmen's compensation. 1924.
Life
Alexander, William. What life insurance is and
what it does; a primer for laymen and students.
$1917.
Callihan, T. W. Brief course in the selling of life
insurance. 1927.
Dowling, L. W.
$1925.
Hart, H. D. Life
Hendrick, B. J.
Huebner, S. S.
Life insurance; a textbook.
Wills, trusts and estates. 1927.
Huebner, S. S.
Madden, J. L.
Mudgett, B. D. Total disability provision in Amer-
ican life insurance contracts. 1915.
2v.
Mathematics of life insurance.
insurance as a life work. ©1926.
The story of life insurance. 1907.
Economics of life insurance.
1927.
1915.
National life insurance company. National life in-
surance company; a history of its foundation
and development. 1925.
[31]
Shaw, A. W. Company. Selling methods: life in-
surance. n. d. (Students' business book se-
ries)
Stevenson, J. A.
A.
Selling life
Selling life insurance. 1922.
(Harper's life insurance library)
Strong, E. K. The psychology of selling life insur-
ance. 1922. (Harper's life insurance library)
System Company. How to sell more life insurance:
specific methods of finding and following up
prospects. 2d ed. 1911.
Woods, E. A.
Life underwriting as a career. 1923.
Surety & Fidelity
Lunt, E. C. Surety bonds; nature, functions, un-
derwriting requirements. 1922.
INVESTMENTS
See FINANCE-Investments.
JOURNALISM
Country journalism.
1928.
Allen, C. L.
Atwood, M. S. The country newspaper.
Bent, S. Ballyhoo. 1927.
Bing, P. C. The country weekly. 1917.
Bleyer, W. G. How to write special feature arti-
cles. 1920.
Bleyer, W. G. Journalism. (Reading with a pur-
pose) 1929.
Bleyer, W. G. Main currents in the history of
American journalism. 1927.
Bleyer, W. G. Newspaper
writing and editing.
rev. ed. 1923.
1923.
Boughier, G. J. Women in journalism.
Brazelton, Mrs. E. M. (C.)
women. 1927.
1925.
Writing and editing for
Chicago Tribune. Pictorial encyclopedia of the
world's greatest newspaper. $1928.
Cobb, I. S. Stickfuls; compositions of a newspaper
minion. 1923.
Crawford, N. A. Ethics of journalism. 1924.
Cushing, C. P. If you don't write fiction. 1920.
Davis, Elmer. History of the New York Times.
1921.
Detweiler, F. G. The negro press in the United
States. 1922.
Dibblee, G. B. The newspaper. n. d. (Home uni-
versity library)
Farrar, F. M. Fred Farrar's type book. 1927.
Flint, L. N. The conscience of the newspaper; a
case book in the principles and problems of
journalism. 1925.
Flint, L. N. The editorial. 1920.
[ 32 ]
Fowler, N. C. Handbook of journalism; all about
newspaper work. 1913.
Givere, J. L. Making a newspaper. 1907.
1927.
Harwood, Dix. Getting and writing news.
Harrington, H. F. Chats on feature writing. 1925.
Harrington, H. F. & Frankenberg, T. T. Essentials
in journalism. Rev. ed.
1924.
Harris, E. P. & Hooke, F. H. The community news-
paper. 1923.
Heaton, J. L. Story of a page; thirty years of pub-
lic service and public discussion on the editorial
column of the New York world. $1913.
Hyde, G. M. Handbook of newspaper workers.
New & enl. ed. 1926.
Hyde, G. M. Newspaper editing. 1919.
Jettinger, C. A. How and what to write as news.
$1921.
1922.
Lippman, Walter. Liberty and the news.
Lord, C. S. The young man and journalism.
Mc Cauley, T. & S. Getting your name in print.
1922.
1920.
Maulshy, W. S. Getting the news. $1925.
Neal, R. W. News and news writing. 1925.
Ockham, David. Stentor; or the press of today and
tomorrow. $1928.
Olin, C. H. Journalism. 1906.
Park, R. E. The immigrant press and its control.
1922.
Ralph, Julian. The making of a journalist. 1903.
Rogers, Jason. Newspaper building, the applica-
tion of efficiency to editing, to mechanical pro-
duction, to circulation and advertising with cost
finding methods, office forms and systems.
€1918.
Rogers, Jason. The American newspaper.
1909.
Sinclair, Upton. The brass check; a study of Amer-
ican journalism. 1920.
Spencer, M. L. Editorial writing. 1924.
Spencer, M. L. News writing; the gathering, handl-
ing and writing of news.
$1917.
Thayer, Frank. Newspaper management. 1926.
Villard, O. G. Some newspapers and newspaper
men. 1923.
Williams, Talcott. The newspaper man. 1922.
Williams, Walter & Martin, F. L. The practice of
journalism. 1911.
Yost, C. S. Principles of journalism.
Young, J. P.
1924.
Journalism in California. n. d.
LAW, BUSINESS
Bolles, A. S. Putnam's handy law book for the lay-
man. $1921.
Ballantine, H. W. Preparation of contracts and
conveyances. 1921.
[ 33 ]
Conyngton, Thomas. Business law. 2d. ed. 1920.
Conyngton, Thomas and others. Corporation pro-
cedure; law, finance, accounting. 1924.
Frey, A. B. American business law, with forms.
1920.
Green, J. B. Law for the home owner. 1926.
Huffcut, E. W. Elements of business law, with il-
lustrative examples and problems; rev. by G. G.
Bogert. 2d. rev. ed. 1925.
Lunt, E. C. Surety bonds. nature functions, under-
writing requirements. 1922.
MacChesney, N. W. Principles of real estate law.
$1927.
Sales contracts and forms.
1928.
Spencer, W. H. Law and business. 1921-22. 3v.
Sullivan, J. J. American business law, with legal
forms. 4th ed. rev. 1927.
LEATHER INDUSTRY AND TRADE
Harvey, Arthur. Practical leather chemistry; a
handbook of laboratory notes and methods for
the use of students and workers' chemists.
1920.
Lehman, H. M. Leather goods and gloves. 1922.
Modern American tanning; a practical treatise on
the manufacture of leather complied from orig-
inal articles describing modern methods printed
in "Hide and leather" and written by well known
tannery foremen, superintendents and chemists.
1902-18.
See also MANUFACTURING INDUSTRIES.
LUMBER INDUSTRY AND BUYING IN-
DUSTRIES TRADE
Brown, N. C. The American lumber industry, em-
bracing the principal features of the resources,
production, distribution and utilization of lum-
ber in the United States. 1923.
Bryant, R. C. Lumber, its manufacture and distri-
bution.
1922.
MAIL ORDER BUSINESS
See RETAILING-Mail Order Business.
MANUFACTURING INDUSTRIES
Keir, R. M. Manufacturing. (Industries of Amer-
ica series) 1928.
Thomas' register of American manufactures and
first hands in all lines. 18th ed. 1927-28.
See also Separate industries, e. g. CANNING IN-
DUSTRY, etc.
1
1
[34]
MARKETING
General Books
1925.
American academy of political and social science.
Scientific distribution; modern selling, a dy-
namic wealth producing force. 1924.
Arnold, J. R. Hides and skins.
Barton, L. M. Study of all American markets; in-
cluding all cities and towns of 1000 population
or more in the U. S., arranged by markets and
states. 1927.
Barton, L. M. A study of 81 principal American
markets. 1925.
Cherington, P. T. Elements of marketing. 1920.
Clark, F. E. Principles of marketing. 1922.
Converse, P. D. Marketing methods and policies.
2d. ed. rev. 1924.
Duncan, C. S. Marketing, its problems and meth-
ods. 1920.
Ivey, P. W. Principles of marketing; a textbook for
colleges and schools of business administration.
1921.
Maynard, H. H., Weidler, W. C. & Beckman, T. N.
Principles of marketing. 1927.
Nourse, E. G. The Chicago produce market. 1918.
Rhoades, E. L. Introductory readings in market-
ing; commodity characteristics and marketing
functions. 1927.
White, Percival. Scientific marketing management.
1927.
White, Percival & Hayward, W. S. Marketing prac-
tice. 1924.
Wright, Ivan & Landou, C. E. Readings in mar-
keting principles. 1926.
Instalment Selling
Academy of political science, New York.
Problems
af prosperity; better economic organization of
agriculture; installment purchasing; the pros-
pects of industrial civilization. 1927.
$1927. (Pro-
ceedings, V. 12, No. 2, p. 83-134)
Griffin, B. W. Installment sales and collections.
1922.
Plummer, W. C. Social and economic consequences
1 of buying on the installment plan. 1927.
Seligman, E. R. A. The economics of installment
selling; a study in consumers' credit with spe-
cial reference to the automobile. 1927. 2v.
See also ADVERTISING; BUYING; RETAILING;
SELLING; TRADE MARKS.
MONEY
See BANKING-Money.
!
[ 35 ]
MOVING PICTURE BUSINESS
Kennedy, J. P., ed. The story of the films as told
by the leaders of the industry to the students
of the graduate school of business administra-
tion, George F. Baker Foundation, Harvard
University. 1927.
Richardson, F. H. Motion picture handbook;
guide for managers and operators of motion
picture theatres. 2d. ed. 1916.
Я.
OCCUPATIONS
Allen, F. J. Business employments. 1916.
Babcock, Mrs. L. H. W. Pin money suggestions.
1912.
Bernays, E. L., ed. An outline of careers; a prac-
tical guide to achievement, by thirty-eight em-
inent Americans. 1927.
Bowsfield, C. C. How boys and girls can earn
money. 1916.
Bureau of vocational information.
Statistical work;
$1921.
a study of opportunities for women.
Center, S. S., comp. The worker and his work;
readings in present-day literature presenting
some of the activities by which men and women
the world over make a living. 1920.
Dean, E. O. Opportunities out of doors. 1921.
Dodge, M. R. Fifty little businesses for women.
$1928.
Dunphy, H. M., ed. One thousand ways to make
a living; or, an encyclopedia of plans to make
money. $1919.
Fleischman, D. E., comp. & ed. An outline of
careers for women; a practical guide to achieve-
ment. 1928.
Giles, F. M. & Giles, Mrs. T. K. Vocational civics;
a study of occupations as a background for the
consideration of a life-career. 1919.
Gowin, E. B. & Wheatley, W. A. Occupations; a
textbook in vocational guidance.
$1916.
1926.
Leuck, M. S. Fields of work for women.
Lyon, L. S. Making a living; the individual in so-
ciety, an introduction to vocations, business
civics and the problems of community life.
1926.
1927.
Miles, A. L.. comp. Extra money; true stories of
successful business adventures at home.
Parsons, Frank. Choosing a vocation. 1909.
Richardson, A. S. The girl who earns her own liv-
ing. 1908.
Rodger, E. G. Careers. 1928.
1907.
Rollins, F. W. What can a young man do?
Platt, R. H., ed. Book of opportunities. What
3,000 American occupations have to offer. 1927.
[36]
Rosengarten, William. Choosing your life work.
1924.
Weaver, E. W. Vocations for girls. 1913.
Weaver, E. W. & Byler, J. F. Profitable vocations
for boys. 1915.
OCCUPATIONAL DISEASES AND
HYGIENE
See BUSINESS MANAGEMENT-Personnel Man-
agement-Occupational, etc.
OFFICE MANAGEMENT
General Books
Leffingwell, W. H. Office management; principles
and practice. 1925.
Mac Donald, J. H. Office management. 1927.
Schulze, J. W. Office administration. 1919.
Taintor, S. A. Training for secretarial practice; a
textbook in secretarial theory and correspond-
ence. 2d. ed. 1926.
Files and Filing
Mc Cord, J. N.
Textbook of filing. 1920.
Scholfield, E. E. Filing department operation and
control from the standpoint of the management.
1923.
Wallace, Eugenia. Filing methods. 1924.
Warren, Irene. Office records. 1921.
Warren, Irene, Lyons, M. C. & Mc Clelland, F. C.
Filing and indexing, with business procedure.
$1924.
Secretaries, Private
Charters, W. W. & Whitley, I. B. Anaylsis of secre-
tarial duties and traits. 1924.
Church, A. L. Training of a secretary. 1922.
(Lippincott's training series)
Kilduff, E. J. The private secretary; the duties,
and opportunities of the position. 1924.
Mc Namara, E. J. Secretarial training.
See also ARITHMETIC, BUSINESS;
ENGLISH; LAW, BUSINESS.
1927.
BUSINESS
PACKING INDUSTRY
Clemen, R. A. By-products in the packing industry.
1927.
Russell, C. E. The greatest trust in the world.
1905.
See also MANUFACTURING INDUSTRIES.
[ 37 ]
PAPER INDUSTRY
Butler, F. O. The story of paper-making; an ac-
count of paper-making from its earliest known
record down to the present time. 1901.
Chalmers, T. W. Paper making and its machinery.
1920.
Kellogg, R. S. Pulpwood and wood pulp in North
America. $1923.
Sindall, R. W. The manufacture of paper. 1919.
Sindall, R. W. Paper technology: an elementary
manual on the manufacture, physical qualities
and chemical constitments of paper and of pa-
per-making fibres. 3d. ed. rev. & rewritten.
1920.
Stevens, H. P. The paper mill chemist. 2d. ed. rev.
& enl. 1919.
Sutermeister, Edwin. Chemistry of pulp and paper
making. 1920.
Witham, G. S. Modern pulp and paper making; a
practical treatise. 1920.
See also MANUFACTURING INDUSTRIES.
PERSONNEL MANAGEMENT
See BUSINESS MANAGEMENT-Personnel man-
agement.
PETROLEUM INDUSTRY AND TRADE
Day, D. T. & others. Handbook of the petroleum
industry. 1922.
Hager, Dorsey. Oil-field practice. 1921.
Kewley, James. The petroleum and allied indus-
tries; petroleum, natural gas, natural waxes, as-
phalts and allied substances. 1922.
Marcosson, I. F. The black Golconda; the romance
of petroleum. 1921.
Reinholt, O. H. Oildom, its treasures and tragedies;
essential and current truths about petroleum
and the dependent oil and automotive indus-
tries, prepared primarily for motorists and in-
vestors. 1924.
Ross, Victor. The evolution of the oil industry.
1920.
See also MANUFACTURING INDUSTRIES.
PURCHASING
Dinsmore, J. C. Purchasing principles and prac-
tices. 1922.
Hysell, Helen. The science of purchasing. 1922.
+
[ 38 ]
REAL ESTATE BUSINESS
General Books
Bingham, R. F. & Andrews, E. L. Financing real
estate. 1924.
Babcock, F. M. Appraisal of real estate. 1924.
Benson, P. A. & North, N. L. Real estate; princi-
ples and practices. 1922.
Fisher, E. A.
Principles of real estate practice.
1923.
Gahagen, W. R.
How to conduct the real estate, in-
surance, and general brokerage business. 1920.
Gifford, W. C. Real estate advertising. 1925.
Hall, Harry & others, eds. Real estate manual for
brokers, owners and operators. 1925.
Hinman, A. G. & Doran, H. B. Real estate mer-
·
chandizing. 1926.
Isman, Felix. Real estate in all its branches. 1924.
Mc Michael, S. L. How to make money in real es-
tate. 1924.
Mc Michael, S. L. Long and short term lease holds.
3d. ed. 1925.
Selling real estate.
Mc Michael, S. L.
1926.
National association of real estate boards. Real es-
tate appraising. 1927. 10 pts.
National association of real estate boards. Real es-
tate selling. 1927. 12 pts.
North, N. L. & Van Buren, De Witt. Real estate
titles and conveyancing. 1927.
North, N. L., Van Buren, De Witt & Smith, C. E.
Real estate financing. 1928.
Keep, S. N. Second mortgages and land contracts
in real estate financing. 1928.
Snyder, Blake & Roby, R. W. Fundamentals in
real estate. $1927.
Snyder, Blake & Lippincott, Wilmot, eds. Real
estate handbook. 1925.
Spilker, J. B. & Cloud, P. G. Real estate business
as a profession. 1921.
Zangerle, Israel. Principles of real estate apprais-
ing. 1924.
City Planning
Baker, N. F. Legal aspects of zoning. 1927.
James, Harlan. Land planning in the United States
for the city, state and nation. 1926 (Vol. 9 is
the standard course in real estate outlined by
the joint commission representing the national
association of real estate boards, the united Y.
W. C. A. schools and the institute for research
in land economics and public utilities.)
Mc Michael, S. L. & Bingham, R. F. City growth
essentials. 1928.
Williams, F. B. The law of city planning and zon-
ing. 1922.
[39]
Land Economics
Doran, H. B. & Hinman, A. G. Urban land econom-
ics. 1928.
Ely, R. T. & Norehouse, E. W. Elements of land
economics. 1924.
See also BUILDING AND LOAN ASSOCIATIONS;
LAW, BUSINESS.
RETAILING
General Books
Brisco, N. A. & others. Principles of retailing.
1927.
Copeland, M. T. Principles of merchandising.
1924.
Greene, J. H. Principles and methods of retailing.
$1924.
Hayward, W. S. Retail handbook, with a section on
credits and collections, by D. E. Beebe. 1924.
Higinbotham, H. N. The making of a merchant.
$1906.
1923.
Leigh, Ruth. Elements of retailing.
Nystrom, P. H. Economics of retailing. 1915.
Sprague, J. E. The making of a merchant. 1928.
U. S. Commerce Dep't. Foreign and domestic com-
merce, Bureau of. Retail store problems. 1926.
Chain Stores
Baxter, W. J. Chain store distribution and manage-
ment. $1928.
Hayward, W. S. & White, Percival. Chain stores.
3d. ed. 1928.
Nystrom, P. H. Chain stores. 1926.
See also ACCOUNTING.
Department Stores
Aiken, Charlotte. The millinery department. 1918.
Doubman, J. R. & Whitaker, J. R. The organiza-
tion and operation of department stores. 1927.
Hungerford, Edward. Romance of a great store.
1922.
Souder, M. A. The notion department. 1917.
Thompson, E. B. The cotton and linen depart-
ments. 1917.
Thompson, E. B. The silk department. 1918.
Dry Goods Trade
Kneeland, Natalie. Hosiery, knit underwear and
gloves. 1924.
Kneeland, Natalie. Millinery. 1925.
[40]
Kneeland, Natalie. Waists. 1924.
manuals for retail salespeople)
Gift and Art Shops
Knudson, Mrs. G. P. (T.) Gift and art shop mer-
chandising. 1926.
Grocery Trade
Torodoff, Alexander. What is what in groceries.
$1926.
Bull, A. E.
1921.
(Merchandise
Mail Order Business
Conducting a mail order business.
Hall, S. R.
Picken, J. H.
Pratt, V. E.
tice. 1924.
Mail-order and direct-mail selling.
Principles of selling by mail. 1927.
Selling by mail; principles and prac-
Retail Buying
Brisco, N. A. & Wingate, J. W. Retail buying.
*1925.
Bull, A. E. Buying goods; the commercial buyer
and his work. 1922.
See also ADVERTISING, RETAIL.
Retail Selling
Baer, Laura. Retail selling methods; everyday sales
problems and their solution. 1923.
Charters, W. W. How to sell at retail.
1922.
Fisk, J. W. Retail selling; a guide to the best mod-
ern practice. 1916.
Hutchison, E. L. House-furnishings, kitchenware,
and laundry equipment. 1922. (Merchandise
manuals, No. 3)
Ivy, P. W. Elements of retail salesmanship. 1920.
Kennard, B. E. & Hutchinson, E. L. Jewelry and
silverware. 1922. (Merchandise manuals, No.
4)
Kneeland, Natalie. Cases in retail salesmanship.
1924.
Lehmann, H. M. Leather goods and gloves. 1922.
(Merchandise manuals, No. 5)
Lehmann, H. M. & Kenanrd, B. E. Glass and glass-
ware. 1922. (Merchandise manuals, No. 2)
Leigh, Ruth. The human side of retail selling.
Norton, H. R. Textbook on retail selling. 1919.
Selling at retail. 1926.
Pelz, V. H.
Retail Store Management
Brisco, N. A. & Urngate, J. W. Retail receiving
practice. 1925.
[ 41 ]
David, D. K. Retail store management problems.
$1922.
Fri, J. L. Retail merchandising; planning and con-
trol. $1925.
Hahn, Lew & White, Percival, ed. The merchant's
manual. $1924.
Kilduff, F. W. Inventory practice and materials
control. 1925.
Mazur, P. M. & Silbert, M. S. Principles of organ-
ization applied to modern retailing. 1927.
RUBBER INDUSTRY AND TRADE
Geer, W. C. The reign of rubber. 1922.
See also MANUFACTURING INDUSTRIES.
SALESMANSHIP AND SALES MANAGE-
MENT
Collins, J. H. Human nature in selling goods.
$1909.
Converse, P. D.
Douglas, A. W.
Fernald, C. H.
Ferris, E. E. & Collins, G. R.
Fowler, N. C. Practical salesmanship. 1911.
Frederick, J. G. Modern sales-management. 1919.
Frederick, J. G. Modern salesmanship. 1925.
Frederick, J. G. Selling by telephone. 1928.
Giles, Ray. Breaking through competition. 1926.
Hall, S. R. Handbook of sales management. 1924.
Hayward, W. S. Sales administration; a study of
the manufacturer's marketing problems. 1926-
27.
Selling policies. 1927.
Traveling salesmanship. 1919.
Salesmanship. 1926.
Salesmanship. 1924.
Hoenig, L. J. Modern methods in selling. 1922.
Hoover, S. R. The science and art of salesmanship.
1916.
Huttinger, E. P. The law of salesmanship. 1927.
Larned, W. L. A sales manager's field letters to
his men. $1926.
Leigh, Ruth. Training the retail clerk to sell your
product. 1927.
Lyon, L. S. Salesmen in marketing strategy. 1926.
Mackintosh, C. H. Creative selling; making and
keeping customers. 1923.
Mahoney, P. R. The export salesman. 1916.
Russell, F. A. Management of the sales organiza
tion. 1922.
Stevenson, J. A. Constructive salesmanship. 1923.
Taylor, H. C. pseud. What a salesman should
know. 1919.
Tosdal, H. R. Principles of personal selling. 1925.
Whitehead, Harold. Business of selling. 1923.
[ 42 ]

es
of
aso BUSINESS PSYCHOLOGY; RETAIL SELL-
ING.
salesmanship.
SHOE TRADE
Allen, F. J. The shoe industry. 1916.
Harding, J. S. The boot and shoe industry. 1918.
See also MANUFACTURING INDUSTRIES.
STATE AND BUSINESS
American academy of political and social science,
Philadelphia. National industries and the fed-
eral government. 1916.
$1926.
Clark, J. M. Social control of business.
Commons, J. R. Legal foundations of capitalism.
1924.
Marshall, F. C., ed. Readings in industrial society.
$1918.
Orth, S. P., comp. Readings on the relation of
government to property and industry. 1915.
Swenson, R. J. The national government and busi-
ness. 1924.
See BUSINESS STATISTICS.
STATISTICS, BUSINESS
TEXTILE INDUSTRY
General Books
Johnson, G. H.
Textile fabrics; their selection and
care from the standpoint of use, wear and
launderability. 1927.
See also MANUFACTURING INDUSTRIES.
Hooper, Luther.
ture. n. d.
and industries)
Silk Industry and Trade
Darby, W. D. Silk, the queen of fabrics; a survey of
the broad silk industry from the raw material
to the finished product, including descriptions
of manufacturing and marketing methods, a
chapter on immitation silk, and a dictionary of
silk fabrics. 1922.
Silk; its production and manufac-
(Pitman's common commodities
THRIFT
American academy of political and social science.
The new American thrift. 1920.
[ 43 ]

Blodgett, H. A. F
win it. 1926.
Thrift.
1916.
Hall, Bolton.
Kirkpatrick, E. A. The use of money: how to move
and how to spend. 1915.
Schoenfeld, M. H. The trend of wage earners' sav-
ings in Philadelphia. 1925.
TRADE-MARKS
Munn & Co. Trade-marks, trade names, for the
business man. 1912.
Rogero, E. S. Goodwill, trade-marks and unfair
trading. 1914.
TRAFFIC MANAGEMENT
See BUSINESS MANAGEMENT Traffic manage-
ment.
TYPEWRITING AND SHORTHAND
Bolger, E. A., S. John, R. P. & Noonan, R. L. Busi-
ness letters for dictation. 1924.
Byrne, H. E. Practical dictation for the use of
teachers and students of stenography. 5th ed.
$1914.
Caton, J. G. Caton scientific shorthand; specially
adapted to professional reporting. 1917.
Fuller, J. E. The typist; a course of lessons in the
proper fingering and efficient manipulation of
the typewriter, together with graded matter
suitable for practice. 1918.
Graham system of shorthand simplified. 1916.
Gregg, J. R. Gregg shorthand. 1916.
Gregg, J. R. Gregg speed studies. $1917.
Kennedy, A. M. & Jarrett, Fred. High speed in
typewriting; a series of advanced lessons for
the development of expertness in the operation
of the standard keyboard typewriter. 1919.
Kilduff, E. J. The stenographer's manual.
Longstreth, B.
B. P. Miami Pitmanic shorthand
instructor. $1913.
1921.
Pitman, Isaac. Isaac Pitman's shorthand instruc-
tor. 1916.
Pitman, Isaac. Key to Pitman's shorthand teacher.
n. d.
Pitman, Isaac. Pitman's shorthand writer's phrase
book and guides. n. d.
Pringle, H. P. Ideal shorthand. 1915.
Ward, Mina. The dictator: a collection of graded
dictation exercises counted and arranged to es-
tablish a standard for determining shorthand
speed. 1899.
[44]