The University of Notre Dame tops the list of colleges that have become “influencers and brainstormers” online through the strategic use of Facebook, Twitter and You Tube, USA Today announced yesterday in its list of top 20 colleges making the best use of social media.
“This is a recognition for the entire University,” said Todd Woodward, associate vice president for marketing communications at Notre Dame. “Many areas on campus are successfully engaged in social media, including athletics, the Alumni Association, development and individual schools and colleges. We are thrilled to be recognized as a leader in this rapidly changing and important field.”
According to USA Today, Notre Dame “greatly encourages the use of social media” and recognizes it as “important to professional development.” The University includes its social media policy on its website.
In addition to Notre Dame news, libraries and alumni information on its social Web, Notre Dame also offers Irish Alert text messaging, which provides athletics fans with free text messages updating them on Irish athletics. All 26 Notre Dame varsity sports are covered by Irish Alerts, and fans can select the sports for which they would like to receive updates.
Syracuse University, University of Texas, Baylor University and Butler University round out the top five of the list, with Harvard University at number seven, Duke University at 12, Princeton at 15 and Stanford at 19.