id sid tid token lemma pos 2j62s468355 1 1 this this DET 2j62s468355 1 2 dissertation dissertation NOUN 2j62s468355 1 3 includes include VERB 2j62s468355 1 4 three three NUM 2j62s468355 1 5 essays essay NOUN 2j62s468355 1 6 on on ADP 2j62s468355 1 7 firm firm ADJ 2j62s468355 1 8 dynamics dynamic NOUN 2j62s468355 1 9 and and CCONJ 2j62s468355 1 10 macroeconomics macroeconomic NOUN 2j62s468355 1 11 . . PUNCT 2j62s468355 2 1 the the DET 2j62s468355 2 2 first first ADJ 2j62s468355 2 3 chapter chapter NOUN 2j62s468355 2 4 focuses focus VERB 2j62s468355 2 5 on on ADP 2j62s468355 2 6 the the DET 2j62s468355 2 7 interplay interplay NOUN 2j62s468355 2 8 between between ADP 2j62s468355 2 9 financial financial ADJ 2j62s468355 2 10 regulation regulation NOUN 2j62s468355 2 11 and and CCONJ 2j62s468355 2 12 the the DET 2j62s468355 2 13 sovereign sovereign ADJ 2j62s468355 2 14 default default NOUN 2j62s468355 2 15 crisis crisis NOUN 2j62s468355 2 16 . . PUNCT 2j62s468355 3 1 empirical empirical ADJ 2j62s468355 3 2 evidence evidence NOUN 2j62s468355 3 3 suggests suggest VERB 2j62s468355 3 4 that that SCONJ 2j62s468355 3 5 the the DET 2j62s468355 3 6 government government NOUN 2j62s468355 3 7 may may AUX 2j62s468355 3 8 pressure pressure VERB 2j62s468355 3 9 the the DET 2j62s468355 3 10 domestic domestic ADJ 2j62s468355 3 11 agents agent NOUN 2j62s468355 3 12 to to PART 2j62s468355 3 13 purchase purchase VERB 2j62s468355 3 14 their their PRON 2j62s468355 3 15 sovereign sovereign ADJ 2j62s468355 3 16 debt debt NOUN 2j62s468355 3 17 during during ADP 2j62s468355 3 18 turbulent turbulent ADJ 2j62s468355 3 19 times time NOUN 2j62s468355 3 20 . . PUNCT 2j62s468355 4 1 a a DET 2j62s468355 4 2 quantitative quantitative ADJ 2j62s468355 4 3 model model NOUN 2j62s468355 4 4 is be AUX 2j62s468355 4 5 developed develop VERB 2j62s468355 4 6 to to PART 2j62s468355 4 7 capture capture VERB 2j62s468355 4 8 the the DET 2j62s468355 4 9 cyclical cyclical ADJ 2j62s468355 4 10 behavior behavior NOUN 2j62s468355 4 11 of of ADP 2j62s468355 4 12 the the DET 2j62s468355 4 13 domestic domestic ADJ 2j62s468355 4 14 share share NOUN 2j62s468355 4 15 during during ADP 2j62s468355 4 16 the the DET 2j62s468355 4 17 european european ADJ 2j62s468355 4 18 debt debt NOUN 2j62s468355 4 19 crisis crisis NOUN 2j62s468355 4 20 . . PUNCT 2j62s468355 5 1 we we PRON 2j62s468355 5 2 find find VERB 2j62s468355 5 3 that that SCONJ 2j62s468355 5 4 a a DET 2j62s468355 5 5 moderate moderate ADJ 2j62s468355 5 6 counter counter ADJ 2j62s468355 5 7 - - ADJ 2j62s468355 5 8 cyclical cyclical ADJ 2j62s468355 5 9 financial financial ADJ 2j62s468355 5 10 repression repression NOUN 2j62s468355 5 11 rule rule NOUN 2j62s468355 5 12 helps help VERB 2j62s468355 5 13 the the DET 2j62s468355 5 14 government government NOUN 2j62s468355 5 15 ` ` PUNCT 2j62s468355 5 16 ` ` PUNCT 2j62s468355 5 17 earn earn VERB 2j62s468355 5 18 '' '' PUNCT 2j62s468355 5 19 reputation reputation NOUN 2j62s468355 5 20 and and CCONJ 2j62s468355 5 21 brings bring VERB 2j62s468355 5 22 welfare welfare NOUN 2j62s468355 5 23 improvements improvement NOUN 2j62s468355 5 24 . . PUNCT 2j62s468355 6 1 the the DET 2j62s468355 6 2 next next ADJ 2j62s468355 6 3 two two NUM 2j62s468355 6 4 chapters chapter NOUN 2j62s468355 6 5 connect connect VERB 2j62s468355 6 6 brand brand NOUN 2j62s468355 6 7 capital capital NOUN 2j62s468355 6 8 and and CCONJ 2j62s468355 6 9 firm firm ADJ 2j62s468355 6 10 dynamics dynamic NOUN 2j62s468355 6 11 . . PUNCT 2j62s468355 7 1 the the DET 2j62s468355 7 2 second second ADJ 2j62s468355 7 3 chapter chapter NOUN 2j62s468355 7 4 starts start VERB 2j62s468355 7 5 with with ADP 2j62s468355 7 6 an an DET 2j62s468355 7 7 empirical empirical ADJ 2j62s468355 7 8 analysis analysis NOUN 2j62s468355 7 9 based base VERB 2j62s468355 7 10 on on ADP 2j62s468355 7 11 large large ADJ 2j62s468355 7 12 - - PUNCT 2j62s468355 7 13 scale scale NOUN 2j62s468355 7 14 scanner scanner NOUN 2j62s468355 7 15 data datum NOUN 2j62s468355 7 16 . . PUNCT 2j62s468355 8 1 contrary contrary ADJ 2j62s468355 8 2 to to ADP 2j62s468355 8 3 conventional conventional ADJ 2j62s468355 8 4 wisdom wisdom NOUN 2j62s468355 8 5 , , PUNCT 2j62s468355 8 6 data datum NOUN 2j62s468355 8 7 suggest suggest VERB 2j62s468355 8 8 a a DET 2j62s468355 8 9 declining decline VERB 2j62s468355 8 10 trend trend NOUN 2j62s468355 8 11 of of ADP 2j62s468355 8 12 industrial industrial ADJ 2j62s468355 8 13 concentration concentration NOUN 2j62s468355 8 14 for for ADP 2j62s468355 8 15 the the DET 2j62s468355 8 16 consumer consumer NOUN 2j62s468355 8 17 goods good NOUN 2j62s468355 8 18 industry industry NOUN 2j62s468355 8 19 since since SCONJ 2j62s468355 8 20 2006 2006 NUM 2j62s468355 8 21 . . PUNCT 2j62s468355 9 1 i i PRON 2j62s468355 9 2 attribute attribute VERB 2j62s468355 9 3 this this DET 2j62s468355 9 4 trend trend NOUN 2j62s468355 9 5 to to ADP 2j62s468355 9 6 the the DET 2j62s468355 9 7 rise rise NOUN 2j62s468355 9 8 of of ADP 2j62s468355 9 9 digital digital ADJ 2j62s468355 9 10 advertising advertising NOUN 2j62s468355 9 11 , , PUNCT 2j62s468355 9 12 which which PRON 2j62s468355 9 13 distinguishes distinguish VERB 2j62s468355 9 14 itself itself PRON 2j62s468355 9 15 by by ADP 2j62s468355 9 16 granular granular ADJ 2j62s468355 9 17 targeting targeting NOUN 2j62s468355 9 18 . . PUNCT 2j62s468355 10 1 digital digital ADJ 2j62s468355 10 2 marketing marketing NOUN 2j62s468355 10 3 has have AUX 2j62s468355 10 4 been be AUX 2j62s468355 10 5 replacing replace VERB 2j62s468355 10 6 traditional traditional ADJ 2j62s468355 10 7 advertising advertising NOUN 2j62s468355 10 8 . . PUNCT 2j62s468355 11 1 a a DET 2j62s468355 11 2 calibrated calibrate VERB 2j62s468355 11 3 model model NOUN 2j62s468355 11 4 shows show VERB 2j62s468355 11 5 that that SCONJ 2j62s468355 11 6 the the DET 2j62s468355 11 7 adoption adoption NOUN 2j62s468355 11 8 of of ADP 2j62s468355 11 9 targeted target VERB 2j62s468355 11 10 advertising advertising NOUN 2j62s468355 11 11 endogenously endogenously ADV 2j62s468355 11 12 lowers lower VERB 2j62s468355 11 13 market market NOUN 2j62s468355 11 14 concentration concentration NOUN 2j62s468355 11 15 and and CCONJ 2j62s468355 11 16 improves improve VERB 2j62s468355 11 17 welfare welfare NOUN 2j62s468355 11 18 . . PUNCT 2j62s468355 12 1 the the DET 2j62s468355 12 2 third third ADJ 2j62s468355 12 3 chapter chapter NOUN 2j62s468355 12 4 gives give VERB 2j62s468355 12 5 a a DET 2j62s468355 12 6 succinct succinct ADJ 2j62s468355 12 7 analysis analysis NOUN 2j62s468355 12 8 of of ADP 2j62s468355 12 9 trademark trademark NOUN 2j62s468355 12 10 as as ADP 2j62s468355 12 11 a a DET 2j62s468355 12 12 form form NOUN 2j62s468355 12 13 of of ADP 2j62s468355 12 14 protection protection NOUN 2j62s468355 12 15 . . PUNCT 2j62s468355 13 1 trademarks trademark NOUN 2j62s468355 13 2 safeguard safeguard VERB 2j62s468355 13 3 brand brand NOUN 2j62s468355 13 4 marketing marketing NOUN 2j62s468355 13 5 and and CCONJ 2j62s468355 13 6 facilitate facilitate VERB 2j62s468355 13 7 new new ADJ 2j62s468355 13 8 product product NOUN 2j62s468355 13 9 introductions introduction NOUN 2j62s468355 13 10 . . PUNCT