id author title date pages extension mime words sentence flesch summary cache txt crl-13812 Lynden, Fred C. Book Publishing: What It Is, What It Does (Book Review) 1982-05-01 3 .pdf application/pdf 1822 106 59 He cites inade- quate distribution as a common difficulty which book publishers must overcome Recent Publications I 261 through cooperation of publishers and edu- cation of wholesalers. He adds that faulty edi- torial judgment, ineffectual marketing ef- forts, and a buckshot'' approach to publish- ing are also major contributing factors to the high failure rate among trade books. cache/crl-13812.pdf txt/crl-13812.txt