id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
crl-10895	Eatenson, Ervin	Financial Public Relations: For the Business Corporation (Book Review)	1955-01-01	2	.pdf	application/pdf	1439	63	44	An institution should know the traits which designate it a public character, and these qualities should be employed to advantage when public relations plans are being con- ceived. The error made most frequently is to as- sume that public relations need only be used for matters warranting a newspaper story.	cache/crl-10895.pdf	txt/crl-10895.txt