id author title date pages extension mime words sentence flesch summary cache txt crln-20028 Trombatore, Dennis The future of reference III: Another response 1990-12-01 2 .pdf application/pdf 1926 90 69 This is properly a hum an task, 3T heodore Levitt, “M arketing Myopia,” Har­ vard Business Review 38 (July-A ugust 1960): 45-56. carried out by people and for people, not done to people at the expense o f people. The future o f reference III: Another response By Dennis Trombatore Librarian, Geology Library The University o f Texas at Austin While I found Pat M olholt’s presentation e n te r­ taining and challenging, I would like to rem ind everyone that we are talking about the concept of libraries in the context o f universities where, if I can paraphrase, we practice the willing suspension of profit and loss in th e hope of having an effect on people’s lives, to transm it understanding through teaching, and to inquire into th e nature of things. cache/crln-20028.pdf txt/crln-20028.txt