id author title date pages extension mime words sentences flesch summary cache txt cord-355066-jm07z3zk Ertemel, Adnan Veysel A Marketing Approach to a Psychological Problem: Problematic Smartphone Use on Adolescents 2020-04-04 .txt text/plain 7805 471 53 Finally, this study first sought to explore the demographic factors influence on the adolescents' problematic smartphone use, namely gender, age, grades and parental education [59] [60] [61] [62] . Afterwards, the main focus of the study is to find out how does a marketing based education program reduces the problematic smartphone use of adolescents. The adolescents' problematic smartphone use will decrease after receiving a marketing based education program including gamification and unhook strategies. The first set of hypotheses explored the problematic smartphone use difference in terms of gender (H1a), age (H1b), adolescents' grades (H1c) and parents' education (H1d). In order to test the problematic smartphone use difference on the basis of the adolescents' grades (H1c) an analysis of variance test showed that SASA scores before the education do differ significantly according to the students' grade levels. ./cache/cord-355066-jm07z3zk.txt ./txt/cord-355066-jm07z3zk.txt