id author title date pages extension mime words sentences flesch summary cache txt cord-319226-yvgvyif0 French, Jeff Key Guidelines in Developing a Pre-Emptive COVID-19 Vaccination Uptake Promotion Strategy 2020-08-13 .txt text/plain 6355 357 40 This paper makes the case for immediate planning for a COVID-19 vaccination uptake strategy in advance of vaccine availability for two reasons: first, the need to build a consensus about the order in which groups of the population will get access to the vaccine; second, to reduce any fear and concerns that exist in relation to vaccination and to create demand for vaccines. The paper explores key issues that relevant organizations must address and summarizes best practices that should be addressed when developing behavioral influence strategies to promote the uptake of COVID-19 vaccines effectively, efficiently, and ethically as they become available. Governments and their public health agencies need to develop a dialogue and joint strategy with social media platform providers to review and action against anti-vaccination misinformation and vaccine hesitancy promotion. Public health authorities need to build a proactive COVID-19 vaccine trust capacity for active engagement in the social media space as part of their overall promotional strategy [56] . ./cache/cord-319226-yvgvyif0.txt ./txt/cord-319226-yvgvyif0.txt