id author title date pages extension mime words sentences flesch summary cache txt work_ldtjjd6yffebdlzeevskcuf6xu Wen-Pai Wang Evaluating new product development performance by fuzzy linguistic computing 2009 3 .pdf application/pdf 1964 154 49 Evaluating new product development performance by fuzzy linguistic computing Evaluating new product development performance by fuzzy linguistic computing New product development (NPD) is indeed the cornerstone for companies to maintain and enhance the However, developing new products is a complex and risky decision-making process. presents a 2-tuple fuzzy linguistic computing approach to deal with heterogeneous information and the performance of NPD manipulates the heterogeneous integration processes and avoids the information loss effectively. New product development (NPD) is undeniably vital in determining the economic success of manufacturing companies. manipulate the operation of qualitative factors and expert judgment appropriately in the evaluation process of NPD could brook In this paper we propose a suitable model based on 2-tuple fuzzy linguistic information to evaluate the NPD performance. In Section 4a NPD performance measurement method based on 2-tuple fuzzy linguistic information is proposed . Ozer (2005) indicated that the quality of new product evaluation decisions is affected by four major sets of factors, namely ./cache/work_ldtjjd6yffebdlzeevskcuf6xu.pdf ./txt/work_ldtjjd6yffebdlzeevskcuf6xu.txt