id	author	title	date	pages	extension	mime	words	sentences	flesch	summary	cache	txt
work_vd4wuzzwjbdovftht4gvv7q5pi	Anca MADAR	REMOVING THE PRESSURE FROM COMPETITION BY USING DIVERSIFICATION STRATEGY	2018	10	.pdf	application/pdf	3790	296	59	quality and safety of the importance of food and chocolate products, then Key words: Food quality, chocolate products, quality strategies customers and attract new ones, food market producers must implement quality Kandia Dulce bought the local Supreme Chocolate company, adding brands like Anidor, The company's strategy is based on increasing production capacities. competition, Kandia Dulce has chosen diversification as a quality strategy. The quality of the products offered is one of Kandia Dulce company's priorities, as The main objective of this strategy was to add a new product, chocolate pralines, to the company's product portfolio in order to increase customer satisfaction and market Purchasing the raw material needed for the new product; company already owned a universal machine for packaging the products, so there was How to control the quality of new products. implementation and the fact that in the total chocolate products of the company, the 	./cache/work_vd4wuzzwjbdovftht4gvv7q5pi.pdf	./txt/work_vd4wuzzwjbdovftht4gvv7q5pi.txt