id author title date pages extension mime words sentences flesch summary cache txt work_jvj5azc7xfd63fniaimbufkmpy Frank Franzak New product development at Eastern Spice & Flavorings 2005 6 .pdf application/pdf 5222 397 65 Design/methodology/approach – Uses Eastern Spice & Flavorings as a case study and focuses on its international product development group. Findings – Despite the company's origins as a family-owned small business, it competes in the global marketplace. Until the company can establish new product development (NPD) centers in its major overseas markets, regional teams from Richmond that could travel to foreign markets to aid product development would be a solution to increasing sales. Originality/value – Discusses Eastern Spice & Flavorings and its new product development. Director of Global Product Development at Eastern Spice The result is that large corporate customers like Eastern Spice managers at food-processing firms purchasing spices through Management at Eastern felt that spice blends were the wave new product development (NPD) process. constitute consumer taste panels to evaluate potential spice requested a study of potential products for the Hispanic spice the company's global product development efforts. ./cache/work_jvj5azc7xfd63fniaimbufkmpy.pdf ./txt/work_jvj5azc7xfd63fniaimbufkmpy.txt